Challenge:
Create a 60 second video to empower millennials to further learn about the campaign, #SheIsEqual and take action in support of Global Goal 5: Gender Equality on the Global Citizen App (GC).
Context:
Most of us haven’t notice the world’s actual gender equal gaps. And the worst part, we’ve ignored them and normalized them.
Synopsis:
Create a 60 second video to empower millennials to further learn about the campaign, #SheIsEqual and take action in support of Global Goal 5: Gender Equality on the Global Citizen App (GC).
Context:
Most of us haven’t notice the world’s actual gender equal gaps. And the worst part, we’ve ignored them and normalized them.
Synopsis:
There are many reports, studies, and facts that demonstrate gender inequality gaps. Alarming numbers stand out to show that equality does not exist. So, we use the area of screen frames as the reality that thousands of women live in today, to educate and invite action in order to close these gaps as quickly as possible.
Creative team
Maris Jarquín | César Cán
